Cookie Policy

How we use cookies

Last updated: 1 June 2026

This Cookie Policy explains how Keruu, Inc. (“Keruu”, “we”, “us”) uses cookies and similar technologies on our marketing websites at keruu.ai and go.keruu.ai (together, the “Sites”). It describes what cookies are, the types of cookies we use and why, and how you can manage your preferences at any time. Our logged-in product portal is covered separately.

What are cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, to remember your preferences, and to provide information to the site’s owners. Some cookies are set by us (“first-party” cookies) and some are set by third parties we work with, such as Google (“third-party” cookies). We also use related technologies such as similar local-storage entries; we refer to all of these as “cookies” in this policy.

The categories of cookies we use

We group cookies into the categories below. Strictly necessary cookies are always on. All other categories are off until you opt in through our cookie banner.

Strictly necessary
Required for the Sites to function and for your cookie choices to be remembered. These cannot be switched off.
Analytics
Help us understand how visitors use the Sites — for example which pages are visited — so we can improve them. We use Google Analytics. These cookies are set only after you accept the analytics category.
Marketing
Used to make advertising more relevant to you. We do not currently use marketing cookies; this category is reserved for future use and remains off unless you opt in.

Cookies we set

The table below lists the specific cookies used across the Sites. Retention periods are approximate; actual lifetimes may vary slightly by browser and provider. The Google Analytics session cookie name ends in your site’s container ID (for example, _ga_XXXXXXXXXX).

Cookie Provider Category Purpose Retention
cc_cookie Keruu (CookieConsent) Strictly necessary Stores your cookie preferences so we only set the cookies you have allowed. ~6 months
_ga Google Analytics Analytics Distinguishes individual visitors so we can measure how the site is used. ~13 months
_ga_<container-id> Google Analytics Analytics Maintains the analytics session state for Google Analytics 4. ~13 months

We use Google Fonts to render type on the Sites. Serving these fonts may expose your IP address to Google, but Google Fonts does not set cookies on your device.

How to manage your preferences

You can control cookies in several ways:

  • Cookie banner. When you first visit, our banner lets you accept all, reject all (non-essential), or manage preferences by category.
  • Cookie settings. You can change your choice at any time using the link in the footer of either site.
  • Browser controls. Most browsers let you block or delete cookies through their settings. Blocking strictly necessary cookies may stop parts of the Sites from working.
  • Google Analytics opt-out. You can opt out of Google Analytics across all sites by installing the Google Analytics Opt-out Browser Add-on.

Third-party cookies

Analytics cookies are provided by Google. To learn how Google uses data, see Google’s Privacy Policy and How Google uses cookies.

Changes to this policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for operational, legal, or regulatory reasons. When we do, we will revise the “Last updated” date at the top of this page.

Contact us

If you have questions about this Cookie Policy or our use of cookies, contact us at privacy@keruu.ai.